How did your research into institutions responsible for the production and regulation of the media influence your production work?

We made sure to research into similar genres to ours, as a way of judging the type of distributors that would be interested. For example the gambling film '21' used Columbia Pictures to distribute their film, whilst '13 Tzameti' (a far lesser-known film) was distributed by Palm Pictures, a company that is aimed primarily at alternative media. Our film is fairly dissimilar to the typical blockbusters so would more likely be suited for distribution by a small production company. Our film is rather alternat, using video effects, stop-time shots and the 'breaking' of the fourth wall. Consequently our film does not conform to conventions hence a smaller alternate distributor or independent production company would be more appropriate.